Deliverables & Specifications
Mobile 300x250 > 320x480
Panels: 5 max
|INITIAL FILE SIZE
|300K (expansion only)
|USER-INITIATED FILE SIZE (MB)
|MAX TIME / LOOPS ALLOWED
Animation = 15 sec per loop
|FRAMES PER SECOND
|Click to Play only. Auto-play allowed in expand panels.
|VIDEO LENGTH AND FILE SIZE
|Max 15-30 sec
Host-Initiated 1.1MB max
User-Initiated 2.2MB max
|STATIC | RICH MEDIA
|Third Party (RM)
|Jumpstart Ad Specifications comply with IAB Display & Mobile Advertising Creative Format guidelines.
Creatives that don't adhere to spec are not subject to viewability measurement.
|HOT SPOT LIMITATIONS
|HOST-INITIATED FILE REQUESTS
|15 file requests max during initial file load and host-initiated sub-loads. Host-initiated file requests only available for expansion units.
|USER-INITIATED FILE REQUESTS
|All creative tags and accompanying technologies served by tags must be SSL Compliant (HTTPS)
|Shared libraries are exempt from the ad's file weight calculation. Shared library and their sources must be approved before exemption consideration.
|1 pixel black border on all banners
|Always present and clearly defined
|Static | max 100K GIF | PNG | JPG
|AUDIO & VIDEO
Initiated on click or tap. Pause/stop function clearly visible.
|10 business days prior to campaign launch
Jumpstart will charge client for missed delivery of reserved inventory due to late or out-of-spec creative
|Deliver PSD, Ai & other image files in retina sizes (2x the outlined spec) e.g. 600x500 > 640x960 should be submitted for 300x250 > 320x480 expand units
We support PNG, GIF, and JPG image files; We convert PSD and TIFF files for development
Use PNG files for transparency and animations (animations in PSD files should be in transparent layers)
Reformat your TIFF files before submission. Reformatting TIFF files may result in additional development charges
|Please clip the bumpers off your videos and follow the appropriate H.264 video compression and pixels width dependent on device (.mp4 is best)